HPE Helion
While running HPE Helion as the Creative Director at Doremus we collaborated with 20th Century Fox to highlight their partnership with HPE Helion.
They granted us access to their Ice Age 'Scrat' assets, we created online, digital display units, and print assets touting their partnership.
As a social strategy for HPE Helion as a whole, we created “Built by you” as a weekly multimedia series (encompassing video, editorial, and more), tackling cloud projects and industry trends.
HPE Helion is comprised of coding languages and projects. To create community and pride around these, we created logotypes for their communities to rally around at events such as OpenStack® Vancouver and Tokyo conferences.
To aid in the visual branding of these conferences we created tablet tours and interactive walls so attendees could navigate the conferences. We also created live branding events in the form of an artist signing 'Open' in Kanji on branded posters in Tokyo.